When you lead e-commerce initiatives with your customers, you set yourself apart from the competition, strengthen relationships, and grow sales. But identifying the processes, steps, and infrastructure is only part of the answer. What can you do to make the customer onboarding process as easy as possible for you AND your customers to ensure success?

Register  now for a live Webcast and hear highly successful eCommerce seller—Joni Anderson, director of eCommerce contract for Office Max, joined by buyer and eCommerce expert Shena Douglas, eCommerce manager for RockTenn, as they share proven strategies they've used to complete scores of successful integrations.

Specifically, you will learn:

• Tips to drive successful on boarding and eCommerce integration
• Buyer perspective on onboarding suppliers
• Top reasons to adopt eCommerce
• Processes, steps, and infrastructure to enhance eCommerce integration
• The DOs and DON’Ts of eCommerce onboarding

To register, please go to http://www.ariba.com/go/livewebcast

Date:

November 17, 2011

Time:

11 a.m. PST | 2:00 p.m. PST

Featured Speakers:

Joni Anderson

Director of eCommerce Contract

Office Max

Shena Douglas

eCommerce Manager

RockTenn

Leah Knight

Product Marketing Director, Sales Acceleration Solutions

Ariba

AribaLIVE 2011

You're operating in a world where global trading partners find each other and do business at the speed of light. Where competitive advantage is achieved and defended through collaborative intelligence networks. Where survival is determined by how efficiently and effectively your organization extends its business commerce processes beyond its four walls.

To keep up and even lead the pack, you must get connected—the future of business commerce lies in the ability to be connected, efficient, and informed.

Register now for Ariba LIVE 2011, where you can strengthen your capacity for all three by:

• Developing peer-based, knowledge-sharing communities

• Growing, managing, and profiting from your web of peer and trading partner relationships

• Executing business commerce processes across your entire value chain

• Communicating and collaborating with partners up and down your supply chain

We'll bring together more than 1,200 forward-thinking leaders, customers, media professionals, and analysts to share best practices and insights. Knowledge that will help you to ensure you're doing business with the best trading partners, getting best value, and maximizing cash.

This conference is for executives and practitioners in the areas of procurement, sales, marketing, finance, AP/ treasury, legal, and IT — anyone in your organization who shares responsibility for buying,

DON’T MISS OUT ON THESE KEYNOTE SPEAKERS

Robert Calvert

B2B Integration Program Manager Hewlett Packard

Robert Calvert is Hewlett Packard's B2B Integration Program Manager for the Americas. Based in Tampa Florida, he is the business owner of HP's integration strategy with customers and partners, enabling end-to-end electronic relationships. He has 13 years of eBusiness experience. Has the longest supplier experience with Ariba within HP, beginning in 1999.

Chip Graham

Marketing Director, EBSCO

Chip has spent more than 12 years in various capacities at EBSCO. In his present role as Marketing Director, he oversees the EIS marketing services group within Corporate Communications that is responsible for meeting the marketing and communications needs of EBSCO Information Services. He began this role in 2008, after successfully researching, developing, and managing the introduction of EBSCO Information MarketPlace™ in his role as Product Manager for this Web-based application for managing spend on magazines, books, newspapers, and e-journal subscriptions. Chip has also held a variety of marketing and Internet development roles at EBSCO Industries, Inc. for several divisions.

Michael Knipper

Senior Vice President, Enterprise Services, The Hartford Financial Services Group, Inc.

Michael Knipper is senior vice president of Enterprise Services at The Hartford Financial Services Group, Inc. He is responsible for the delivery and governance of three key areas of shared enterprise service: Workplace Resources, Corporate Procurement and Procurement Technology & Operations. Prior to joining The Hartford in 2007, Knipper spent 11 years at ING Americas and the former Aetna, based first in Hartford and then Atlanta. At ING he was responsible for procurement, real estate, accounts payable and related functions for the U.S., Canada, Mexico and Chile. Prior to joining Aetna, he worked for over 10 years for Doral Hotels & Resorts in various leadership positions at hotels in Manhattan, Mexico, Pennsylvania and St. Maarten, N.A.

Bob Woodward

Investigative Reporter and Non-Fiction Author

Bob Woodward is regarded as one of America's preeminent investigative reporters and non-fiction authors. He has worked for The Washington Post since 1971 as a reporter, and is currently an associate editor of the Post. While a young reporter for The Washington Post in 1972, Woodward was teamed up with Carl Bernstein; the two did much, but not all, of the original news reporting on the Watergate scandal that led to numerous government investigations and the eventual resignation of President Richard Nixon. Gene Roberts, former managing editor of The New York Times has called the work of Woodward and Bernstein "maybe the single greatest reporting effort of all time." Woodward has authored or coauthored 16 non-fiction books in the last 36 years. All 16 have been national bestsellers and 12 of them have been #1 national non-fiction bestsellers – more #1 national non-fiction bestsellers than any contemporary author. He has written multiple #1 national non-fiction bestsellers on a wide range of subjects in each of the four decades he has been active as an author, from 1974 to 2010.

Ariba speakers on Main Stage at Ariba Live 2011 include:

Robert M. Calderoni