For many, starting the journey to eCommerce can seem like more of a chore than a growth opportunity. But the ability to transform eCommerce into a collaborative channel, can dramatically improve your customer relationships, increase sales, and help you achieve stronger, more collaborative customer relationships. If you have been hesitating about how to take the next step in your eCommerce journey, now is your opportunity to learn how to get the most out of your investment¬— moving from just merely eCommerce to eExcellence.


Register now for a live Webcast and hear two highly successful eCommerce practitioners—Toni McGovern, Senior Manager from Johnson & Johnson, and Oozy Adziashvili, Lead Account Manager of Corporate Sales for B&H Photo, Video & Pro Audio —as they share tried and tested strategies—from both the buyer and seller perspective— for getting the most out of their eCommerce investment.


Specifically, you will learn:

  • Reasons to build strategic buyer/seller relationships
  • Ways to foster business collaboration
  • Tips to successfully evolve and advance your eCommerce strategy
  • Techniques to leverage PunchOut catalogs for advanced customer integration
  • Strategies for increasing customer retention  by up to 48% and increasing sales in existing account by up to 40%


To register, please go to



February 23, 2012



11:00 a.m. PST

2:00 p.m. EST


Featured Speakers:

Toni McGovern

Senior Manager, Enterprise Process & Technology 

Johnson & Johnson


Oozy Adziashvili

Manager, Corporate Sales

B&H Photo, Video & Pro Audio


To register, please go to