For sellers – especially smaller, high-growth firms – supplier networks offer exciting new opportunities to find new customers with less effort, provide high-quality service that keeps customers coming back, and drive profitable growth. But to make the most of these networks, sellers need to get the attention of buyers long enough to convey their unique value. Otherwise, they must compete solely on price – which is a lose-lose proposition for everyone. As a seller, learn how you can effectively get this done!

http://thenetworkedeconomy.com/to-reach-buyers-tell-the-right-story/