As an Ariba seller, you gain exposure to buying organizations in a variety of ways. The information in your Ariba cloud profile is key to this visibility, since prospective buyers rely on it to help them decide whether to do business with you. Now you can take advantage of two new ways to promote your business through your profile: by including Showcases and Dun & Bradstreet (D&B) credit information.


What are Showcases and D&B credit information?

Showcases are a new profile feature you can use to prominently display information that makes your company stand out, such as your most successful projects, best consultants, exceptional references, or similar items. You can include up to three Showcases, which will appear at the top of your public profile as the first information buyers see.


Showcases appear at the top of your public profile


D&B credit information gives prospective customers a clear picture of your company’s financial health—a top concern of buyers seeking new sellers (80% of buyers access this information when it’s available). You can easily provide this by including your D&B D-U-N-S® number in your profile. If you don’t have a D-U-N-S number, you can get one by going to


Tomorrow we'll share more information on how you can add Showcase or D&B information to your profile

If you don't want to wait until tomorrow, go to our Supply Lines page to read the full article.